INSTITUTE OF ETIQUETTE BY CATALINA BORA
INDUSTRY: Education & Professional Development
SCOPE: Logo
YEAR: 2024
An international project, born from remote collaboration, yet built on authentic and professional connection. For the Institute of Etiquette, we set out to design a logo that expresses key values such as balance, structure, courtesy, and refinement — all essential in the world of etiquette and personal development. Catalina Bora provided clear direction and creative openness, which allowed us to deliver a result that aligned perfectly with the original vision. This project proves that distance is never a barrier when trust, clarity, and mutual respect are present.
LOGO
The symbol is built from clean, geometric shapes: — a square, representing structure, seriousness, and professionalism, — and a red circle, a subtle accent of personality and focused attention. The color palette combines deep green and fresh green — tones associated with nature, maturity, and balance — with a touch of red, symbolizing action and energy. The final logo is modern, memorable, and well-balanced — easily adaptable across formats, from elegant stationery to promotional materials and digital platforms.